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Korean Management Review

Volume 50, Issue 1
January 2021

ISSN (Print) 1226-1874
ISSN (Online) 2951-3480
Pages 1–243
Publisher THE KOREAN ACADEMIC SOCIETY OF BUSINESS ADMINISTRATION.
Table of Contents 9 articles
RESEARCH ARTICLE

Digital Entrepreneurship and Firm Performance

Yong Jin Kim · Ahyun Kim

Korean Management Review · Vol. 50, No. 1 · pp. 1-22 · January 2021

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RESEARCH ARTICLE

A Study on Service Improvement Strategy Using Data-Driven Design Thinking: Focusing on Home Shopping T-Commerce Case Analysis

ChangHyun Lee · KyungJin Cha · GyooGun Lim

Korean Management Review · Vol. 50, No. 1 · pp. 23-51 · January 2021

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RESEARCH ARTICLE

A Study on Strategic Factors in Speed Factory Robot Cafe Service Development: Evaluation by Automation Stage

Taejin Kim · Juyoung Kang

Korean Management Review · Vol. 50, No. 1 · pp. 53-80 · January 2021

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RESEARCH ARTICLE

A Study on Digital Transformation Readiness through Digital Maturity Assessment Model Development and Application: Focusing on the Case of Company S in the Petrochemical Industry

Myung-Sook Heo · Myun-Joong Cheon

Korean Management Review · Vol. 50, No. 1 · pp. 81-114 · January 2021

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RESEARCH ARTICLE

Analyzing the Relationship between Social Media Content Topics and Customer Engagement: Focusing on Machine Learning Methodology

Jungwon Lee · Cheol Park

Korean Management Review · Vol. 50, No. 1 · pp. 115-142 · January 2021

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RESEARCH ARTICLE

The Relationship between Wellness IT Service Characteristics and Usage Intention in Long-Term Care Facilities for the Elderly

Youngsuk Park · Jongsub Lee · Jiyoung Yeon · Jeongil Choi

Korean Management Review · Vol. 50, No. 1 · pp. 143-171 · January 2021

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RESEARCH ARTICLE

The Effect of Government Technology Development Support Programs on R&D Investment Incentives and Innovation Performance of Mid-Sized Enterprises

Yong-ki Min · Jae-Hwi Jeong · Chol Lee · Do-eui Kim

Korean Management Review · Vol. 50, No. 1 · pp. 173-195 · January 2021

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RESEARCH ARTICLE

A Study on Churn Factors of Spam Filtering App Users: Comparing Churners and Continuing Users through App Log Big Data Analysis

Ae Ri Lee · Chanhee Kwak

Korean Management Review · Vol. 50, No. 1 · pp. 197-214 · January 2021

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RESEARCH ARTICLE

Executive Excess Compensation, Auditor Response, and Firm Value

Lin Jin · Seung Uk Choi

Korean Management Review · Vol. 50, No. 1 · pp. 215-243 · January 2021

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