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Research Article

How Do Consumers Respond to Green Signals?

Bae, Seha1 · Kim, Sanghui1 · Lee, Suyeol1

1 Chonnam National University

Published: January 2017 · Vol. 46, No. 1 · pp. 109-136

DOI: https://doi.org/10.17287/kmr.2017.46.1.109

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