Korean Management Review

Korean Management Review

Edited by: Hee-woong Kim Print ISSN: 1226-1874 Online ISSN: 2951-3480 © THE KOREAN ACADEMIC SOCIETY OF BUSINESS ADMINISTRATION. Frequency: Publication Frequency: Six times per year (February 28, April 30, June 30, August 31, October 31, and December 31)
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Latest Issue Vol. 55 No. 2 2026
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Research Article

A Study on the Effect of Sports Sponsorship Marketing on Firm Value

Ahn, Gwangho1 · Lim, Byeonghun1 · Kim, Yeonggi2

1 Inha University, 2 NFO Korea

Published: January 2003 · Vol. 32 No. 4 · pp. 1089-1102
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Korean Management Review · THE KOREAN ACADEMIC SOCIETY OF BUSINESS ADMINISTRATION.

Print ISSN 1226-1874 · Online ISSN 2951-3480

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