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Korean Academic Society of Business Administration
[ Article ]
korean management review - Vol. 52, No. 1, pp.1-21
ISSN: 1226-1874 (Print)
Print publication date 28 Feb 2023
Received 14 Jul 2022 Accepted 23 Aug 2022
DOI: https://doi.org/10.17287/kmr.2023.52.1.1

플랫폼노동 조직화 모델 제안: 플랫폼노동과 그림자노동 관점의 통합

Sang Cheol Park ; Joon Koh ; Sung Yul Ryoo ; Haejung Yun
(First Author) Daegu University scpark77@daegu.ac.kr
(Corresponding Author) Chonnam National University kjoon@chonnam.ac.kr
(Co-Author) Daejin University syryoo@daejin.ac.kr
(Co-Author) Ewha Womans University yunhj@ewha.ac.kr
Presenting a Digital Labor Platform Model: Integrating Platform Labor and Shadow Work Perspectives


Copyright 2011 THE KOREAN ACADEMIC SOCIETY OF BUSINESS ADMINISTRATION
This is an open access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted, distribution, and reproduction in any medium, provided the original work is properly cited.

Abstract

This study aims to identify the relationship between algorithm management in digital labor platforms and platform labor in a phenomenal way. Based upon prior studies, we approach to investigate how the algorithm management organizes platform labor. To understand the phenomenon of platform labor, we have conducted in-depth interviews with various stakeholders including a delivery platform company, delivery riders, and delivery platform consumers. By analyzing the interview manuscripts based on grounded theory methodology, we have derived three core categories such as platform algorithm management, specificity of platform labor, and platform labor by incorporating similar concepts from the coding steps. This study contributes to understanding how the platform algorithm management organizes platform labor. In addition, this study has practical implications in that our findings help many platforms understand how to control algorithm management.

Keywords:

Digital platform labor, Algorithmic management, Shadow work, Meta-organization, Grounded theory methodology

Acknowledgments

This work was supported by the Ministry of Education of the Republic of Korea and the National Research Foundation of Korea(NRF-2021S1A5A2A03064273).

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∙ The author Sang Cheol Park is an associate professor of the Business School at Daegu University in Korea. He received his Ph.D. in MIS from Sungkyunkwan University in Korea. Before joining to Daegu University, he was a postdoctoral researcher in the department of CIS, Georgia State University in US. His research focuses on the areas of individuals’ judgment and decision making including shadow work in various IT usage context. His papers have been published in the JAIS, ISJ, EJIS, JGIM, JCIS, CHB and among others.

∙ The author Joon Koh is a professor at the School of Business Administration, Chonnam National University. He received his Ph.D. degree in MIS from KAIST. His work has appeared in Communications of the ACM, International Journal of Electronic Commerce, Journal of the Association for Information Systems, Information & Management, etc. His research interests are in the areas of shadow work in digital economy and virtual community.

∙ The author Sung Yul Ryoo is an associate professor in Department of Business Administration at Daejin University, Korea. He has been a postdoctoral researcher in the MIS Department, Fogelman College of Business and Economics at University of Memphis, USA. His research interests are in the area of supply chain management and shadow work. He has published his research works in journals such as JSIS, EJIS, Omega, JBR, ISF, and CHB.

∙ The author Haejung Yun is an assistant professor at the College of Science & Industry Convergence, Ewha Womans University in Seoul, Korea. She received her Ph.D. degree in information systems from the Graduate School of Information, Yonsei University. Her research interests include IT service management and information privacy. She has published papers in Information & Management, Technological Forecasting and Social Change, International Journal of Electronic Commerce, and other journals.