구매성공상황에서 고객참여를 통한 내적귀인, 자부심, 그리고 고객반응의 관계: 고객의 좋은 자부심과 나쁜 자부심

Acknowledgments

This research is supported by The Research Foundation, Graduate School of Business, Chonnam National University, Republic of Korea (in 2019).

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